Communicate the Jeep brand’s winter campaign and its values,
highlighting the vehicles’ strengths in relation to the winter climate.
Agency: Leo Burnett
Executive Creative Director: Francesco Martini
Creative Directors: Giovanni Greco, Enrico Pasquino
Associate Creative Director: Michele Sartori
Senior Copywriters: Pierfabio Iannuzzi, Pablo Cappellato
Senior Art Directors: Isabella Ferraris, Domenico Prestopino